Shannon’s Law – On The Trailer Trail

https://www.youtube.com/v/Kdxg6zeJlDw?version=3&f=user_uploads&c=google-webdrive-0&app=youtube_gdata

I know I shouldn’t be excited. The launch of Shannon’s Law looms near. It’s all ramping up. The very merry month of February beckons. I’ve turned down deals from big players out there. I have deflected the harpoons of literary whaling fleets. OK – solid day-after-day writing and marketing novels has expanded the blubber a little. I’ve invented marketing strategies previously unknown to man. I’ve already unveiled Cop’s Kitchen, the recipes for hot plated action love that accompany Shannon’s Law. Today I reveal the pre-release trailer of the main event. This trail follows the course of my Pinterest board which I created during the formation of the book.


Pinterest is a major online resource if you are planning anything from a wedding to the launch of a moon rocket. It’s a giant online scrap book. It lets you save the image and the information behind it including the URL link. You could use it to plan a book. You collect all your ideas and images and then follow the trail.


As Shannon’s Law has unfolded, I have created a private Pinterest board of more or less everything in the book. If I spin it then I pin it. Now readers can see the whole stripped-off  deal. During the month of February every day will uncover an aspect of the plot on the Shannon’s Law Pinterest Board. Different elements of the story will be spread around bloggers of the world. I have already put up some teaser silhouette-clues. As each blogger reveals the background to each shadow, I will pin their revelations to the Shannon’s Law Board. If you wanna join in follow the board here

All the wonderful bloggers are listed below if you wanna take a look into their individual worlds.


Shannon’s Law Pre-Launch Pinterest-Reveal Virtual Book Tour  List of Blogs and Dates:

31 st Jan
3rd Feb
3rd Feb
3rd Feb
5th Feb
6 Feb
7 Feb
7 Feb
8th Feb
9 Feb
10 Feb
10 Feb
11 Feb
11 Feb
13 Feb
13 Feb
14 Feb
17 Feb
18 Feb
19 Feb
19 Feb
20 Feb
20 Feb
21 Feb
21 Feb
23 Feb
25 Feb
27 Feb
27 Feb
…and the launch day online virtual tea party:




Emma thinx: You can tell a book by its trailer











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2 thoughts on “Shannon’s Law – On The Trailer Trail

  1. Hi Bert, Not a bad idea – I could join the ranks of the gurus. Trouble is everything changes. This year's headdress is next year's old hat. There's nothing as sad as a washed up boo-hoo guru. Emma x

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